Sizzle in the 21st Century
Clancy’s Hamburgers
Not Just Another Cook in the Kitchen
As a creative partner for the Clancy’s growing restaurant empire, Lodge has recently helped them ready the landscape for the company’s re-launch of its original burger-vision concept, Clancy’s Hamburgers, in the much anticipated Bottleworks District in downtown Indianapolis. Our deep dive into this branding project included a logo refresh, packaging (cups, wraps, bags), uniforms, menus, signage and a suite of social media assets to help drive folks to taste the famous Clancy’s Topper for themselves.
Clancy's Hamburgers Graphic
After all, we needed to make this 57-year-old burger joint sizzle in the 21st century. From Toppers to taters, you’ll find what you’re looking for at Clancy’s Hamburgers in the Garage Food Hall at the historic new Bottleworks District.
Clancy's Hamburgers Graphic
"We wanted to revive the iconic Clancy’s brand to evoke nostalgia at the food hall. Lodge helped us update our original logo without losing its historical significance."
Blake Fogelsong Owner/Director of Operations, Clancy's Hospitality
"Lodge helped us reignite the Clancy’s brand for the 21st century!"
Blake Fogelsong Owner/Director of Operations, Clancy's Hospitality Group