You Do You

The Indiana tenderloin can be experienced any number of ways. Whether you like yours with mayo, mustard and onions or grilled with just ketchup, there just isn’t a wrong way to eat it. Like the tenderloin sandwich, there’s no wrong way to enjoy a visit to Indianapolis. Not a race fan? Maybe a world-class art museum is more your speed. Evening strolls on a vibrant canal aren’t your jam? Maybe a weekend pub crawl is more your style. Here, you do you. Our newest digital campaign for our friends at Visit Indy targeted potential visitors from Indiana, Ohio, Kentucky, and Illinois, and invited them to getaway their way.