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THE WAY THE BALL BOUNCES

A B*DASS POSTER FOR A ROCKIN’ CAUSE

Tonic Ball started out as a way to raise money for Second Helpings, an Indianapolis charity that provides food resources and valuable job training to those in need. That was 14 years ago, and what was initially a one-show, one-venue, one-artist-tribute kinda gig has since evolved into a sprawling and unstoppable night of local art and music. This year, the Friday before Thanksgiving will see Fountain Square rock harder and louder than ever.

Lodge was tasked with creating a poster that jams as hard as the event itself. Indulge our big backstage egos for a minute, because we believe the result is a screen-printed-feeling, gig-poster-looking piece of artwork that soothes the soul. Dig, if you will, the hand-drawn “14”. See how the layers bleed through each other? Catch those chill, worn-in record sleeve vibes. Get hip to the color palette. It’s all copacetic, baby, and it’s all for a good cause.

This year’s event is sold out. But that’s no sweat, we’re sure a cool cat like you always buys tickets early.